Top 5 Apps for Real Estate Brokers

Top 5 Apps for Real Estate Brokers

These days it seems everyone in the world is obsessed with their smartphones. Mine never leaves my hand even as I run around the bustling streets of New York City. There’s a reason for that (and it’s not just because I enjoy browsing my notifications on the Facebook app). Aside from checking my text messages, my iPhone houses my life. I have apps to help me invest wisely, alert me when my train is running behind, tell me if there’s traffic and even an app that monitors my daily water consumption! If apps can help me run my personal life all the more smoothly, than their magic should work on my professional life (I’m a broker) as well, right? Here’s what I came up with.

How to Create Great Real Estate Newsletters

How to Create Great Real Estate Newsletters

You’ve heard that real estate agents/companies should have their own newsletter to remind their clients that they are around, appear like an industry leader or a local expert, and to get referrals. At the end of the day, it’s all about getting leads, and your competition is already doing it. We are not here to convince you to send out newsletters. We’re here to help you decide what to put in them, and how.  Creating a real estate newsletter doesn’t have to be difficult. Here’s what to do:

5 Real Estate Marketing Ideas The Pros Use

5 Real Estate Marketing Ideas The Pros Use

There is no “one size fits all” in marketing. Marketing depends on your goals. Whether you are a commercial broker selling office buildings or a residential agent renting luxury penthouses, the way you want to be perceived by your clientele will vary. Your tone, your style, and your content need to be relevant to your target audience. Below are the essential marketing tools we believe a real estate agent/broker should have. 

4 Excellent Reasons to Redesign Your Real Estate Website

4 Excellent Reasons to Redesign Your Real Estate Website

Business owners are experts in their field but not website experts. And that’s why 95% of small businesses have outdated websites. A lot of small and medium brokerages either don’t think about their website much, or don’t realize that it’s outdated.  Here are some ways to know whether it’s time to revamp your site.

5 Reasons Why Real Estate Agents should have their Own Website

5 Reasons Why Real Estate Agents should have their Own Website

Set yourself apart from the competition and don't be just another pretty face on a standard corporate site. Even if you’re highly skilled and personable, another agent who is more visible online might beat you to the punch in terms of reaching more potential clients. By having your own site you are creating your online brand, as your website is a direct reflection of your authority, goals and services. With the gigantic shift to a mobile internet, real estate agents need to stay in the game by increasing their web presence.